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DTSTART:20240418T080000Z
DTEND:20240418T103000Z
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SUMMARY:Ecommerce\, Scaling and Online Marketing Masterclass. Sponsored by IRP Commerce.
DESCRIPTION:Ecommerce\, Scaling and Online Marketing Masterclass sponsored by  IRP Commerce\, in collaboration with Letterkenny Chamber and hosted by CoLab\, ATU Donegal. This educational morning masterclass will offer expert advice from keynote speakers and local ecommerce traders\, on how to streamline\, scale and succeed in online selling - kindly sponsored by IRP Commerce. \n\n\n\nJoin Us for the Ecommerce\, Scaling\, and Online Marketing Masterclass\n\n\n\nPresented by IRP Commerce\, in collaboration with Letterkenny Chamber and hosted by CoLab (ATU\, Donegal)\n\n\n\nDate: Thurs\, April 18th\, 2024\n\nTime: 9:00 am (registration & networking) 9.30am (sharp start) - 11.30am \n\nLocation: CoLab\, - Conference Room\, ATU Donegal Campus\, Letterkenny\n\n\n\nAre you ready to take your online business to the next level? Don't miss out on this exclusive masterclass designed to impart ecommerce business owners and managers with the knowledge and strategies to help your ecommerce offering to stand-out and get results.\n\n\n\nThis event is aimed at company owners\, ecommerce managers and financial directors. It will provide practical advice on the key components for a successful online scaling strategy. \n\n\n\nInsightful Keynote Speakers: Learn from industry experts and successful local ecommerce traders as they share their insights and experiences.\n\n\n\n\n\nPractical Strategies: Discover actionable tactics to streamline operations\, scale your business\, and achieve success in online selling.\n\n\n\n\n\nNetworking Opportunities: Connect with fellow entrepreneurs and others who are trading online to compare notes and make connections. \n\n\n\nThis event is open to all who are eager to elevate their ecommerce strategy. Whether you're just starting out or looking to expand your online presence\, this masterclass is for you and all are welcome to attend - registration required.\n\n\n\nSpaces are limited\, please secure your spot by registering on this page or email marie@letterkennychamber.com to book.\n\n\n\nIRP Commerce \n\n\n\n\n\nIRP Commerce is an integral part of Irish ecommerce having transacted over  2 billion in ecommerce sales in 170 countries through its ecommerce platform\, the IRP. It helped transform the fortunes of many well-known companies\, including Magee 1866\, Belleek\, DV8\, Newbridge Silverware\, Best Menswear\, Evolve Clothing\, Tinney's Toys\, Argento and Chain Reaction Cycles.  \n\n\n\n \n\nDaniel Loughlin\, founder of IRP Commerce will be speaking at the event and highlighting opportunities available for Irish online businesses to internationalise\, how best to leverage online markets\, and the importance of understanding ecommerce data to scale.  \n\n\n\n \n\nLearn more about our Key Speakers\n\n\n\n\n\nDaniel Loughlin\, founder of IRP Commerce  \n\n\n\n\n\nAs the founder of IRP Commerce\, Daniel Loughlin has played a pivotal role in developing technology for merchants to run profitable online businesses. His leadership has contributed to the success of the IRP platform\, but has also influenced the broader ecommerce ecosystem in Ireland. He believes ecommerce can be an incredibly positive force for driving Irish export and regional trade. The goal of connecting People\, Data and Profit has underpinned two decades of ecommerce research and development and over  2 billion in transactions on the island of Ireland. \n\n\n\n \n\n\n\nChris McEldowney (Keynote) & James Cave (Panelist) owners of FWD Ecommerce  \n\n\n\n\n\nTired of the same old eCommerce spiel? So are we. We provide honest\, director level eCommerce expertise designed to transform your eCommerce business and drive net profit.  \n\n\n\n \n\n\n\nOur proven eCommerce strategies are built on over 30 years of combined industry experience\, and designed to help you scale profitably.  200M+ client revenue and counting!  \n\n\n\n \n\n\n\nKey expertise - Over 30 years combined eCommerce experience - Extensive ecommerce platform & marketplace knowledge - Detailed technical expertise from scoping to deployment & testing - Experience with D2C\, B2C & B2B brands\, including lead generation - Key Clients -  200k- 40m turnover.  \n\n\n\nMeet the Panel \n\n \n\n\n\nLiam Tinney - Managing Director of Tinneys Toys\n\n\n\nWith a bricks-and-mortar store at the foundation\, Tinneys Toys made a bold move in 2021\, investing heavily in online retail. Partnering with top web developers\, IRP Commerce\, Flatwhite Digital as account managers and Grofuse as service providers\, the company has seen a remarkable 300% surge in online revenue in 3 years. Strategic vision and commitment to excellence customer service continue to shape Tinneys Toys' thriving presence in both physical and digital realms.\n\n\n\nJenni Timony - CEO of FitPink Fitness\n\n\n\nJenni Timony is an entrepreneur with 30 years' experience in commercial and social entrepreneurship projects.\n\n\n\nIn 2019\, seven months before the global pandemic\; Jenni launched FitPink   an activewear brand for women\, selling online\, in store and through retail partners.\n\n\n\nJenni managed New Frontiers NorthWest   an Enterprise Ireland backed start up accelerator programme from 2017-2019.\n\n\n\nJenni has lectured extensively in Digital Marketing\, Retail Marketing\, Innovation and Customer Care for Letterkenny ATU from 2008-2019. She continues to guest lecture regularly.\n\n\n\nShe is passionate about helping young people consider entrepreneurship as a viable career option.\n\n\n\nJenni was a national finalist in the EY Entrepreneur of the Year Awards in 2007\n\n\n\nJames Cave - Co-Owner FWD Commerce\n\n \n\nJames and the team at FWD Commerce provide honest\, director level eCommerce expertise designed to transform your eCommerce business and drive net profit. With proven eCommerce strategies are built on over 30 years of combined industry experience\, and designed to help you scale profitably.  200M+ client revenue and counting!\n\n\n\nKey expertise - Over 30 years combined eCommerce experience - Extensive ecommerce platform & marketplace knowledge - Detailed technical expertise from scoping to deployment & testing - Experience with D2C\, B2C & B2B brands\, including lead generation - Key Clients -  200k- 40m turnover.
X-ALT-DESC;FMTTYPE=text/html:<br />\nEcommerce\, Scaling and Online Marketing Masterclass sponsored by&nbsp\;<a href="https://www.irpcommerce.com/"> IRP Commerce</a>\, in collaboration with Letterkenny Chamber and hosted by CoLab\, ATU Donegal. This educational morning masterclass will offer expert advice from keynote speakers and local ecommerce traders\, on how to streamline\, scale and succeed in online selling - kindly sponsored by&nbsp\;<a href="https://www.irpcommerce.com/">IRP Commerce</a>.&nbsp\;<br />\n<br />\n<strong>Join Us for the Ecommerce\, Scaling\, and Online Marketing Masterclass</strong><br />\n<br />\nPresented by IRP Commerce\, in collaboration with Letterkenny Chamber and hosted by CoLab (ATU\, Donegal)<br />\n<br />\n<strong>Date: Thurs\, April 18th\, 2024<br />\nTime: 9:00 am (registration &amp\; networking) 9.30am (sharp start) - 11.30am&nbsp\;<br />\nLocation: CoLab\, - Conference Room\, ATU Donegal Campus\, Letterkenny</strong><br />\n<br />\nAre you ready to take your online business to the next level? Don&#39\;t miss out on this exclusive masterclass designed to impart ecommerce business owners and managers with the knowledge and strategies to help your ecommerce offering to stand-out and get results.<br />\n<br />\n<strong>This event is aimed at company owners\, ecommerce managers and financial directors. It will provide practical advice on the key components for a successful online scaling strategy.&nbsp\;</strong><br />\n<br />\n<strong>Insightful Keynote Speakers:</strong> Learn from industry experts and successful local ecommerce traders as they share their insights and experiences.<br />\n<br />\n<br />\n<strong>Practical Strategies:</strong> Discover actionable tactics to streamline operations\, scale your business\, and achieve success in online selling.<br />\n<br />\n<br />\n<strong>Networking Opportunities:</strong> Connect with fellow entrepreneurs and others who are trading online to compare notes and make connections.&nbsp\;<br />\n<br />\nThis event is open to all who are eager to elevate their ecommerce strategy. Whether you&#39\;re just starting out or looking to expand your online presence\, this masterclass is for you and all are welcome to attend - registration required.<br />\n<br />\nSpaces are limited\, please secure your spot by registering on this page or email marie@letterkennychamber.com to book.<br />\n<br />\n<a href="https://www.irpcommerce.com/"><strong>IRP Commerce&nbsp\;</strong></a><br />\n<br />\n<br />\nIRP Commerce is an integral part of Irish ecommerce having transacted over &pound\;2 billion in ecommerce sales in 170 countries through its ecommerce platform\, the IRP. It helped transform the fortunes of many well-known companies\, including Magee 1866\, Belleek\, DV8\, Newbridge Silverware\, Best Menswear\, Evolve Clothing\, Tinney&rsquo\;s Toys\, Argento and Chain Reaction Cycles.&nbsp\;&nbsp\;<br />\n<br />\n&nbsp\;<br />\n<strong>Daniel Loughlin\, founder of IRP Commerce</strong> will be speaking at the event and highlighting opportunities available for Irish online businesses to internationalise\, how best to leverage online markets\, and the importance of understanding ecommerce data to scale.&nbsp\;&nbsp\;<br />\n<br />\n&nbsp\;<br />\n<strong>Learn more about our Key Speakers</strong><br />\n<br />\n<br />\n<strong>Daniel Loughlin\, founder of IRP Commerce&nbsp\;&nbsp\;</strong><br />\n<br />\n<br />\nAs the founder of IRP Commerce\, Daniel Loughlin has played a pivotal role in developing technology for merchants to run profitable online businesses. His leadership has contributed to the success of the IRP platform\, but has also influenced the broader ecommerce ecosystem in Ireland. He believes ecommerce can be an incredibly positive force for driving Irish export and regional trade. The goal of connecting People\, Data and Profit has underpinned two decades of ecommerce research and development and over &pound\;2 billion in transactions on the island of Ireland.&nbsp\;<br />\n<br />\n&nbsp\;<br />\n<br />\n<strong>Chris McEldowney (Keynote) &amp\; James Cave (Panelist) owners of FWD Ecommerce&nbsp\;&nbsp\;</strong><br />\n<br />\n<br />\nTired of the same old eCommerce spiel? So are we. We provide honest\, director level eCommerce expertise designed to transform your eCommerce business and drive net profit.&nbsp\;&nbsp\;<br />\n<br />\n&nbsp\;<br />\n<br />\nOur proven eCommerce strategies are built on over 30 years of combined industry experience\, and designed to help you scale profitably. &pound\;200M+ client revenue and counting!&nbsp\;&nbsp\;<br />\n<br />\n&nbsp\;<br />\n<br />\nKey expertise - Over 30 years combined eCommerce experience - Extensive ecommerce platform &amp\; marketplace knowledge - Detailed technical expertise from scoping to deployment &amp\; testing - Experience with D2C\, B2C &amp\; B2B brands\, including lead generation - Key Clients - &pound\;200k-&pound\;40m turnover.&nbsp\;&nbsp\;<br />\n<br />\nMeet the Panel&nbsp\;\n<div class="xdj266r x11i5rnm xat24cr x1mh8g0r x1vvkbs x126k92a" style="margin: 0px\; white-space-collapse: preserve\; overflow-wrap: break-word\; font-family: &quot\;Segoe UI Historic&quot\;\, &quot\;Segoe UI&quot\;\, Helvetica\, Arial\, sans-serif\; color: rgb(5\, 5\, 5)\; font-size: 15px\; animation-name: none !important\; transition-property: none !important\;">\n<div dir="auto" style="font-family: inherit\; animation-name: none !important\; transition-property: none !important\;">&nbsp\;</div>\n</div>\n\n<div class="x11i5rnm xat24cr x1mh8g0r x1vvkbs xtlvy1s x126k92a" style="margin: 0.5em 0px 0px\; white-space-collapse: preserve\; overflow-wrap: break-word\; font-family: &quot\;Segoe UI Historic&quot\;\, &quot\;Segoe UI&quot\;\, Helvetica\, Arial\, sans-serif\; color: rgb(5\, 5\, 5)\; font-size: 15px\; animation-name: none !important\; transition-property: none !important\;">\n<div dir="auto" style="font-family: inherit\; animation-name: none !important\; transition-property: none !important\;">Liam Tinney - Managing Director of <span style="animation-name: none !important\; transition-property: none !important\; font-family: inherit\;"><a class="x1i10hfl xjbqb8w x1ejq31n xd10rxx x1sy0etr x17r0tee x972fbf xcfux6l x1qhh985 xm0m39n x9f619 x1ypdohk xt0psk2 xe8uvvx xdj266r x11i5rnm xat24cr x1mh8g0r xexx8yu x4uap5 x18d9i69 xkhd6sd x16tdsg8 x1hl2dhg xggy1nq x1a2a7pz xt0b8zv x1fey0fg xo1l8bm" href="https://www.tinneystoys.com/" role="link" style="color: var(--blue-link)\; cursor: pointer\; text-decoration-line: none\; outline: none\; list-style: none\; margin: 0px\; text-align: inherit\; border-style: none\; -webkit-tap-highlight-color: transparent\; padding: 0px\; border-width: 0px\; box-sizing: border-box\; touch-action: manipulation\; background-color: transparent\; display: inline\; font-family: inherit\; animation-name: none !important\; transition-property: none !important\;" tabindex="0"><span class="xt0psk2" style="display: inline\; animation-name: none !important\; transition-property: none !important\; font-family: inherit\;">Tinneys Toys</span></a></span></div>\n</div>\n\n<div class="x11i5rnm xat24cr x1mh8g0r x1vvkbs xtlvy1s x126k92a" style="margin: 0.5em 0px 0px\; white-space-collapse: preserve\; overflow-wrap: break-word\; font-family: &quot\;Segoe UI Historic&quot\;\, &quot\;Segoe UI&quot\;\, Helvetica\, Arial\, sans-serif\; color: rgb(5\, 5\, 5)\; font-size: 15px\; animation-name: none !important\; transition-property: none !important\;">\n<div dir="auto" style="font-family: inherit\; animation-name: none !important\; transition-property: none !important\;">With a bricks-and-mortar store at the foundation\, Tinneys Toys made a bold move in 2021\, investing heavily in online retail. Partnering with top web developers\, IRP Commerce\, Flatwhite Digital as account managers and Grofuse as service providers\, the company has seen a remarkable 300% surge in online revenue in 3 years. Strategic vision and commitment to excellence customer service continue to shape Tinneys Toys&#39\; thriving presence in both physical and digital realms.</div>\n</div>\n\n<div class="x11i5rnm xat24cr x1mh8g0r x1vvkbs xtlvy1s x126k92a" style="margin: 0.5em 0px 0px\; white-space-collapse: preserve\; overflow-wrap: break-word\; font-family: &quot\;Segoe UI Historic&quot\;\, &quot\;Segoe UI&quot\;\, Helvetica\, Arial\, sans-serif\; color: rgb(5\, 5\, 5)\; font-size: 15px\; animation-name: none !important\; transition-property: none !important\;">\n<div dir="auto" style="font-family: inherit\; animation-name: none !important\; transition-property: none !important\;">Jenni Timony - CEO of <span style="animation-name: none !important\; transition-property: none !important\; font-family: inherit\;"><a href="https://fitpinkfitness.com/"><span class="xt0psk2" style="display: inline\; animation-name: none !important\; transition-property: none !important\; font-family: inherit\;">FitPink Fitness</span></a></span></div>\n</div>\n\n<div class="x11i5rnm xat24cr x1mh8g0r x1vvkbs xtlvy1s x126k92a" style="margin: 0.5em 0px 0px\; white-space-collapse: preserve\; overflow-wrap: break-word\; font-family: &quot\;Segoe UI Historic&quot\;\, &quot\;Segoe UI&quot\;\, Helvetica\, Arial\, sans-serif\; color: rgb(5\, 5\, 5)\; font-size: 15px\; animation-name: none !important\; transition-property: none !important\;">\n<div dir="auto" style="font-family: inherit\; animation-name: none !important\; transition-property: none !important\;">Jenni Timony is an entrepreneur with 30 years&rsquo\; experience in commercial and social entrepreneurship projects.</div>\n</div>\n\n<div class="x11i5rnm xat24cr x1mh8g0r x1vvkbs xtlvy1s x126k92a" style="margin: 0.5em 0px 0px\; white-space-collapse: preserve\; overflow-wrap: break-word\; font-family: &quot\;Segoe UI Historic&quot\;\, &quot\;Segoe UI&quot\;\, Helvetica\, Arial\, sans-serif\; color: rgb(5\, 5\, 5)\; font-size: 15px\; animation-name: none !important\; transition-property: none !important\;">\n<div dir="auto" style="font-family: inherit\; animation-name: none !important\; transition-property: none !important\;">In 2019\, seven months before the global pandemic\; Jenni launched FitPink &ndash\; an activewear brand for women\, selling online\, in store and through retail partners.</div>\n</div>\n\n<div class="x11i5rnm xat24cr x1mh8g0r x1vvkbs xtlvy1s x126k92a" style="margin: 0.5em 0px 0px\; white-space-collapse: preserve\; overflow-wrap: break-word\; font-family: &quot\;Segoe UI Historic&quot\;\, &quot\;Segoe UI&quot\;\, Helvetica\, Arial\, sans-serif\; color: rgb(5\, 5\, 5)\; font-size: 15px\; animation-name: none !important\; transition-property: none !important\;">\n<div dir="auto" style="font-family: inherit\; animation-name: none !important\; transition-property: none !important\;">Jenni managed New Frontiers NorthWest &ndash\; an Enterprise Ireland backed start up accelerator programme from 2017-2019.</div>\n</div>\n\n<div class="x11i5rnm xat24cr x1mh8g0r x1vvkbs xtlvy1s x126k92a" style="margin: 0.5em 0px 0px\; white-space-collapse: preserve\; overflow-wrap: break-word\; font-family: &quot\;Segoe UI Historic&quot\;\, &quot\;Segoe UI&quot\;\, Helvetica\, Arial\, sans-serif\; color: rgb(5\, 5\, 5)\; font-size: 15px\; animation-name: none !important\; transition-property: none !important\;">\n<div dir="auto" style="font-family: inherit\; animation-name: none !important\; transition-property: none !important\;">Jenni has lectured extensively in Digital Marketing\, Retail Marketing\, Innovation and Customer Care for Letterkenny ATU from 2008-2019. She continues to guest lecture regularly.</div>\n</div>\n\n<div class="x11i5rnm xat24cr x1mh8g0r x1vvkbs xtlvy1s x126k92a" style="margin: 0.5em 0px 0px\; white-space-collapse: preserve\; overflow-wrap: break-word\; font-family: &quot\;Segoe UI Historic&quot\;\, &quot\;Segoe UI&quot\;\, Helvetica\, Arial\, sans-serif\; color: rgb(5\, 5\, 5)\; font-size: 15px\; animation-name: none !important\; transition-property: none !important\;">\n<div dir="auto" style="font-family: inherit\; animation-name: none !important\; transition-property: none !important\;">She is passionate about helping young people consider entrepreneurship as a viable career option.</div>\n</div>\n\n<div class="x11i5rnm xat24cr x1mh8g0r x1vvkbs xtlvy1s x126k92a" style="margin: 0.5em 0px 0px\; white-space-collapse: preserve\; overflow-wrap: break-word\; font-family: &quot\;Segoe UI Historic&quot\;\, &quot\;Segoe UI&quot\;\, Helvetica\, Arial\, sans-serif\; color: rgb(5\, 5\, 5)\; font-size: 15px\; animation-name: none !important\; transition-property: none !important\;">\n<div dir="auto" style="font-family: inherit\; animation-name: none !important\; transition-property: none !important\;">Jenni was a national finalist in the EY Entrepreneur of the Year Awards in 2007</div>\n</div>\n\n<div class="x11i5rnm xat24cr x1mh8g0r x1vvkbs xtlvy1s x126k92a" style="margin: 0.5em 0px 0px\; white-space-collapse: preserve\; overflow-wrap: break-word\; font-family: &quot\;Segoe UI Historic&quot\;\, &quot\;Segoe UI&quot\;\, Helvetica\, Arial\, sans-serif\; color: rgb(5\, 5\, 5)\; font-size: 15px\; animation-name: none !important\; transition-property: none !important\;">\n<div dir="auto" style="font-family: inherit\; animation-name: none !important\; transition-property: none !important\;">James Cave - Co-Owner <a href="https://www.fwd.co.uk/wholesale-news/tag/e-commerce/">FWD Commerce</a><br />\n&nbsp\;</div>\n\n<div dir="auto" style="font-family: inherit\; animation-name: none !important\; transition-property: none !important\;">James and the team at FWD Commerce provide honest\, director level eCommerce expertise designed to transform your eCommerce business and drive net profit. With proven eCommerce strategies are built on over 30 years of combined industry experience\, and designed to help you scale profitably. &pound\;200M+ client revenue and counting!</div>\n</div>\n\n<div class="x11i5rnm xat24cr x1mh8g0r x1vvkbs xtlvy1s x126k92a" style="margin: 0.5em 0px 0px\; white-space-collapse: preserve\; overflow-wrap: break-word\; font-family: &quot\;Segoe UI Historic&quot\;\, &quot\;Segoe UI&quot\;\, Helvetica\, Arial\, sans-serif\; color: rgb(5\, 5\, 5)\; font-size: 15px\; animation-name: none !important\; transition-property: none !important\;">\n<div dir="auto" style="font-family: inherit\; animation-name: none !important\; transition-property: none !important\;">Key expertise - Over 30 years combined eCommerce experience - Extensive ecommerce platform &amp\; marketplace knowledge - Detailed technical expertise from scoping to deployment &amp\; testing - Experience with D2C\, B2C &amp\; B2B brands\, including lead generation - Key Clients - &pound\;200k-&pound\;40m turnover.</div>\n</div>\n<br />\n<br />\n&nbsp\;
LOCATION:CoLab\, ATU Donegal Campus. Port Road\, Letterkenny.
UID:e.3653.41
SEQUENCE:3
DTSTAMP:20260420T032545Z
URL:https://business.letterkennychamber.com/events/details/ecommerce-scaling-and-online-marketing-masterclass-sponsored-by-irp-commerce-41
END:VEVENT

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